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FALLO PROTETTO!

What is his name?

Before you even have a double entendre, Fallo protetto! (do it protected!) is an exhortation to use that part of our body that lies on our shoulders, just a moment before that which lies a little below. Thus Fallo protetto! has become the name of this condom that wants to invite you to do that thing there but with a certain awareness. The design we came up with is made up of an essential sign system and images depicting winking scenes to emphasise the idea of protection.

What we did for this brand

Naming
Packaging design